Our Customers
The significant growth of the telecommunications sector in emerging
markets over the last two decades attests to the power of the mobile
telephone in improving access to communication, information, inclusion,
and socioeconomic growth and wellbeing. MTN’s customers in many
markets often demonstrate high levels of loyalty and commitment, and
we honour this through understanding the challenges our customers
face, anticipating their needs and segmenting our solutions accordingly,
and responding pro-actively and responsibly to customer concerns and
requirements.
The material issues of importance to MTN and our customers are detailed
below. For the purposes of this report examples of initiatives by operations
are used to illustrate eff orts. These do not necessarily represent the full
scope of initiatives, products and services off ered by all MTN operations.
MTN focuses on delivering quality telecommunication products and services to the consumer and business segments in emerging markets...
MTN’s network coverage in both urban and rural areas as a result of significant growth in subscribers and demand for increasingly...
MTN’s ability to extend affordable access to communication and information services across Africa and the Middle East is a fundamental...
After experiencing problems with a number of the Company’s IT systems in the year, MTN South Africa embarked on a three-year...
As markets develop, customer intimacy and differentiation become key success factors. Improving service is one of the solutions to retention...
MTN has taken cognisance of the new requirements of King III and has initiated a project to assess gaps between MTN’s sustainability...
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